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Craft

June 29th, 2009 . by Richard Earls

The word “craft” is a wonderful word. Both a noun and a verb, “craft” denotes expertise, intelligence, intuition and skill. A craft is more than a hobby, more than a pastime. When you craft an answer, you work it, paying attention to details, to the magic that is in the turns and twists in the subtleties of language and insight. A craftsman is devoted to a chosen trade and practitioners of a craft are both learned and wise in application of their practice.

You see, not everyone can be a craftsman. Not everyone has the passion for their trade; and when craftsmanship shades into artistry, we call it genius. Craftsmanship denotes a learned skill, one that takes time, patience, study and apprenticeship – A knowledge of the rules, and a knowledge of how to skillfully break the rules. If you strive to be a craftsman in your trade, you strive for a goal that should remain just out of your reach.

There is no instant mastery, no wave of a wand that will make you a bone-fide travel agent. Make your travel practice more than a job, more than a way to make a living. Reach higher. Strive for your craft, because bound up in that distinction is all you need to excel at your chosen trade.

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