This is a great time to be a travel agent. No, it hasn’t been an easy year to sell leisure travel. I can relate. As a supplier who does not sell directly to the public, we are completely dependent on the success of retail travel agents. Your market conditions are our market conditions. Still, this is a great time to be in the travel business and I believe that opportunities abound to gain new customers and to make higher profits.
The travel industry has taken some incredible hits during the last seven years from 9/11, SARS, commission cuts, fuel surcharges and now a global economic crisis. But professional travel agents who survived all of this have become more knowledgeable and capable than ever. Read the rest of this entry »