So many agents I visit around the country seem afraid to sell what they perceive as “exotic” destinations to their clients. They always come up with lots of don’ts and can’ts on why their customers aren’t taking (or don’t want to take) more adventurous trips.
I think the main reason more agents don’t branch away from selling traditional vacations and getaways is a fear of selling what they don’t know. I don’t know if there’s a fancy name for that—like fear of clowns (coulrophobia) or fear of chickens (alektorophobia). But it sure is easier to come up with reasons why you “can’t” or your clients “won’t” than actually branching out and learning about new destinations.
Here are my responses to common objections that I often hear in the field:
“My client’s can’t afford to go there”
I’ve made a living selling wildlife and nature trips for the last 27 years – working with travel and safari companies that have programs to visit iconic bucket list species from mountain gorillas to rhinos to jaguars.
Not only are the agents who sell these trips making high commissions, but if the trip is done correctly, they are also helping to save those species. These agents have tapped into a whole group of avid travelers who aren’t counting countries – but are tallying animals they have seen in the wild.
A Growing Area of Tourism
Tourism wasn’t developed to save the planet. But that’s exactly what certain sections of the industry find themselves doing in the 21st century — aiding and abetting the conservation of certain species (and by extension, other flora and fauna that live in their ecosystems) through a collaboration of national parks and governments, private companies, conservationists, and local communities who have a vested interest in the survival of these animals. Read the rest of this entry »