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10 Days when you absolutely must contact your customers

Yesterday was Mother’s Day. More phone calls are made on Mather’s Day than any other day of the year because, well, let’s face it, we all love our mothers. But what about the clients that are mothers? Did you call to wish them a Happy Mother’s Day? I did. Sort of.  I sent them an [...]


That’s the way we always do it

Sometimes, your best opportunities pop up when you least expect them. I know it is cliché and tired; but it bears repeating. Complacency runs rampant in the travel industry—at least on the part of most agents. While the vendors are busy spending millions of dollars refining their product to retain and attract their new audience, [...]


Ah, the romance of travel presented by MissTravel.com

Last week, I discussed niches and specialties and how it was important to live the lifestyle and to truly be integrated in the specific niche. Of course, one of the other criteria for a success (or failure) in niches is to think out of the box. Do something that has never been done and you [...]


4 steps for a successful niche business

For the past decade, the advice given to travel agents for success has been to specialize—to find a niche. Certainly, very few of us can be all things to all people, or even many things to many people. So, finding a specialty does make sense. But, are you really ready to specialize or niche-ify your [...]


2 books to buy to add dollars to your travel businesses’ bottom line

Here we stand, more than 15 years since the airlines began to cut commissions and other travel suppliers (in various ways) began to follow suit. Here we stand, more than 15 years later a smaller, yet stronger industry. Here we stand, more than 15 years later, still very viable and vibrant. Here we stand, more [...]


Sometimes it pays to just ask

  This week, I received some spam in my inbox that caught my attention. It wasn’t porn, phishing, or that long lost royal relative looking to leave me his millions. It wasn’t even my best friend explaining how he got mugged in London and needed $2500 wired to him (despite being out together last night). [...]


The continuing conundrums of Carnival Cruise Lines

An arrest warrant was issued for MS Carnival Triumph late Friday after a judge ordered she be held because of a $10 million lawsuit which has been filed by the family of a German tourist who died aboard the Costa Concordia in January. Responding to media inquiries, US Magistrate Judge John Froeschner said, “The court [...]


Are hotels getting ready to give the online travel agencies the boot?

The think I like most about an unstructured conversation is that you never know where it will lead. After a late brunch the day after St. Paddy’s Day, I was shooting the breeze with the General Manager of a small chain of independent hotels about business in general. Of course, I am always interested in [...]


Making sure your email broadcasts are read

Last week, TRO’s 365 Guide offered 5 articles for building and maximizing your electronic newsletter. If you have not read the series, please do—there is a lot of very valuable information to make your e-newsletter as successful as it can be.  Once your newsletter is established and you are mailing it out, you still need [...]


Raising a glass to Ted Arison

Forty years ago yesterday, something very special happened.  The event was one of the biggest game changers in the travel industry. It was a huge gamble for those involved and came with much risk. As with most gutsy endeavors, it was to be a tremendous success or a colossal failure. Thankfully for the travel industry, [...]


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