- How I learned to love long lines, open my wallet & get with the Funship program -
Although veterans of many cruises, we had never had the Drive Port experience. Just throwing everything except the dog into the SUV – bypassing the hassle and inconvenience of airports, airlines and transfers – seemed like a good [...]
This just in….Cruise Line Private Island Disappears – Swedes Suspected!
Brand X Cruise Line’s new multi-million dollar private island development was recently mistaken for a floating island of waste plastic by agents of the Electrolux Corporation. Commensurate with Electrolux’s recycling policy and their new “Vac from the Sea” initiative – the entire island was inadvertently sucked [...]
Whatever happened to relaxing days at sea? Seems they have gone the way of the Dodo Bird. At least this seems to be the case on mainstream, mass market ships. Consequently, it might be prudent to offer a little advice for clients booked on short 3, 4 or 5 day cruises – where simply glancing [...]
A perfect storm of converging opportunities can make forming affinity groups as easy as cake…a real piece of pie. (My skills as a chef are limited but I really do know how to mix up a mean metaphor!) Let’s look at the huge opportunity offered by these converging forces – one element at a time.
Globalization [...]
Regardless of which term you prefer to use; Enrichment Program, Edu-tainment, Info-tainment, Purposeful Pleasure, Cultural Learnings to Make Benefit for Cruise Passenger…whatever…these on-board blends of education and entertainment are growing fast in popularity. In fact, I’m wondering if growth will continue until it surpasses food & dining as the primary reason to cruise? (Yes, I’m [...]
Everyone is familiar with the word Stay-cation by now. It was invented to describe staying home instead of traveling during vacation time from work. It’s all about mowing the lawn, feeding the cat, watching TV, ordering pizza…yawn…are we bored yet?
The genius who created this little hybrid word started a trend; one that is almost out [...]
The one area of the economy that is doing very well, thank you, is the entertainment industry. Avatar is on its way to earning a trillion dollars. Entertainment Hollywood style is the one American export that is still wildly popular around the world. Plus, today’s online success of homemade viral videos has made obsolete the [...]
Taking a cue from Syms – a well known clothing store – here is more content, perfect for uploading to the Consumer Education section of your website. We strongly suggest you custom edit the content – then post under an attention getting heading such as “Secrets the Airlines* Don’t Want You to Know! (*or the [...]
(Another in a series of articles suitable for your online Cruise Primer)
But first: For Agent Eyes Only ———————————
When cruise customers start pestering you with questions about shore excursions, point them to your personalized online version of the text below…the copy that starts in the “For All” section. (You may want to keep the information in [...]
Do you find yourself repeatedly giving out the same information – the same scripted advice – over and over again – especially to the chronically untraveled? More specifically, wouldn’t it be great if innocent, wide-eyed cruise virgins could qualify themselves on their own time and not yours?