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Your 2009 Marketing Plan: Find Your Niche

TRO is devoting the next few weeks to assisting agents in developing a 2009 Marketing Plan. Follow along with us each day to gain the traction you need to make 2009 your best year ever.
We started out on our journey to write a marketing plan by identifying the need to develop a niche market as [...]


7 Characteristics of Top Travel Agents: A Niche

The following is Part Two of the series “The 7 Characteristics of Top Travel Agents“
Each of the top travel agents that we interviewed for this series had a niche. That is not to say that they only booked one type of travel or only a single destination, but there was at least one type of [...]


Last names and travel

One of the reasons that people travel is to delve into their ancestry. Some merely want to see the country of their heritage, while others want to do bona-fide research into genealogy. The fascination with ancestry is a terrific opportunity for the travel consultant to do some suggestive, pro-active, selling. Engage potential clients in conversation [...]


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