Welcome

Jamaica is a world apart. Few locations on earth have been so graced with amazing natural beauty, wonderful climate, crystal clear water and rich culture. The Jamaicans say their land is the "biggest little island in the world.” Indeed, one trip is not enough. To fully take in Jamaica you must travel there again and again. And why not? There are tropical rainforests, waterfalls, wonderful sand beaches, shimmering sands and a turquoise sea, a wide variety of resorts, and a culture with a rhythm all its own. Jamaican culture is thick and rich, pulsing in every aspect of the Jamaican experience. Won’t you and your clients join us there?

This Jamaica Marketing Kit is designed to make it easy for you to launch into a full scale marketing program showcasing this amazing island. Here you will find key selling points that provide you, the travel professional, with solid print and e-marketing tools to use with your existing clients and prospective clients. In addition, each month the Marketing Kit will be updated with new marketing specials, including epostcards and flyers for you to customize and use.

Jamaica offers so much to its visitors. Couples appreciate the romantic settings found everywhere. Jamaica is a premier destination wedding and honeymoon opportunity. Singles appreciate the destination for its nightlife, the opportunity to meet new people and experience life in a wonderful tropical setting. For your luxury clients, some of the finest grand resorts in the world are here and have been the historical home to celebrities, movie stars, writers and others seeking to escape to paradise.

Thank you for using this Marketing Kit. We hope it meets your needs, so please let us know if you would like to see any additions or if you have comments or suggestions. Remember to return often and throughout the year to see new offers and specials.

This Jamaica Marketing Kit has two goals:

  • To educate travel agents about Jamaica as a tourist destination
  • To equip you to sell the Jamaica by providing an effective, easy-to-use marketing calendar and corresponding set of marketing tools

Agent Benefits

Using this Marketing Kit, you will have access to flyers, special rates and offers, e-postcards, destination guides, consumer travel articles and live sales coaching opportunities. Best of all, this marketing kit is sponsored by Vacation Express, a tour operator offering your clients a wide variety of programs and packages and the industry's most knowledgeable and helpful support staff.

Quick Start

This Marketing Kit is designed to be brief and useful - you should be able to complete everything in the kit within 3-4 hours, initially spread out over two weeks. But if you want to start marketing heavily to your clients and earning your commissions immediately, jump directly to the Print and Email Marketing section and send your clients great materials today. Then read through the rest of the kit! Have any suggestions or questions? Please email support@travelresearchonline.com.

Enjoy your marketing, and for best results – stick with it!

Note: To obtain the email tools and electronic handouts in this Marketing Kit, you must be registered with and logged into Travel Research Online. TRO is a completely free travel agent marketing resource supported by dozens of vendors and serving over 60,000 travel agents. You can register or log in at www.travelresearchonline.com . You can upload your company logo and contact information to all marketing materials in this Marketing Kit. For support email us at support@travelresearchonline.com