Use Your Mail Boxes.
In-box or out-box: they both serve the same purpose.
I received an email this morning from a friend who found himself “thumbing” through his inbox recently. As a result, he sent me (and others) an email detailing his experience.
“While reviewing my inbox today,” he wrote, “I saw how many names of friends and acquaintances I had failed to stay in touch with.”
And that, my friends, is what is known as an “Ah-Hah” moment. What made this exercise worth the time is that he actually did something about it. He contacted a bunch of those “forgotten” names.
Why not try the same thing with your email boxes? Give them a quick once-over and I am betting a bunch of valued names will appear out of the past. Then, send them a reminder that you still are in the game, and that you wish to remain on their radar screen.
Get ready for some really neat surprises. This exercise (experiment) will make you smile. I guarantee it.
Mike Marchev is the author of the sales book titled Become The Exception and is a popular speaker at industry events. You can receive a complimentary copy of his Special Report titled “Your 12-Word Marketing Plan.” Email Mike and put the number “12” in the subject box. Also, ask about his 3rd Annual Training Cruise coming in November. Mike@MikeMarchev.com.
