Customer Service Wisdom #1: Your Customer Is Your Competitor’s Prospect | TravelResearchOnline

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Customer Service Wisdom #1: Your Customer Is Your Competitor’s Prospect

For the next five days, Mike is going to remind us of some important Customer Service Wisdom to improve your relationship with your current clients and cultivate new ones with prospects!

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1. Your customer is your competitor’s prospect.

In most instances, more energy is expended towards acquiring new accounts than it is for maintaining current relationships. We all seem to want more these days: one TV is not enough, one car is not enough, one yearly vacation is not enough. There seems to always be something else we have in our sights. What we have never seems to satisfy us. More… more… more.

And so it is in business: we want “more” customers and we are willing to fight for them, even at the expense of what we already have.

My next customer (my current prospect) is your customer. And I am willing to fight for to make your prospect my customer.

I will fight harder than you will to keep your customer satisfied.

Don’t make this mistake. Don’t allow this to happen to you. Cement meaningful relationships, now today.

Keep the wolves from your day. Update your customer relationships now.


Mike Marchev is the author of the sales book titled Become The Exception and is a popular speaker at industry events. You can receive a complimentary copy of his Special Report titled “Your 12-Word Marketing Plan.” Email Mike and put the number “12” in the subject box. Also, ask about his 3rd Annual Training Cruise coming in November. Mike@MikeMarchev.com.

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