4. Do what you say you will do
“Talk is cheap” is an old saying that is as true today as ever.
From politicians on down, people simply say what they think their audiences will believe, or simply want to hear.
Sales people in general are pretty good at this. Say it. Sell it. Forget it.
If you want to rise to the top of the professional sales hill, simply do what you say you will do. It is that simple.
This should not be hard as long as you speak the truth and keep things real. Customers do not expect the impossible.
They expect the truth.
More than ever before, customers are looking for people they can trust and believe. People are looking for people who do what they say they will do.
Mike Marchev is the author of the sales book titled Become The Exception and is a popular speaker at industry events. You can receive a complimentary copy of his Special Report titled “Your 12-Word Marketing Plan.” Email Mike and put the number “12” in the subject box. Also, ask about his 3rd Annual Training Cruise coming in November. Mike@MikeMarchev.com.