Travel Show Marketing Group Offers a Full Cache of Travel Agent and Supplier Engagement | TravelResearchOnline


Travel Show Marketing Group Offers a Full Cache of Travel Agent and Supplier Engagement

Jump in as we learn about Travel Show Marketing Group, and their place in the travel industry. From tradeshows to Hosted Travel Agent programs, Travel Show Marketing Group does it all.

Travel Show Marketing Group (TravelSMG), an independent event organizer which caters to the B2B leisure travel agency channel, has implemented a number of new initiatives crafted to enhance the overall travel agent and supplier engagement experience, while offering a plethora of unique educational opportunities.

The company, which is headquartered in Charlestown, MA, with satellite offices throughout the country, produces both the Fall and Spring editions of the Travel Agent Forum, offering large scale traditional tradeshows and conferences, as well as its Specialty Travel Forums brand, a growing collection of niche focused events. The company has invested significant resources in creating custom event experiences to suit each travel agents’ and suppliers’ needs, putting the company on a trajectory for growth, but most importantly, contributing greatly to participating delegates profitability and growth.

tsmgWhile TravelSMG continues to produce the key tradeshows and conferences for the travel agent channel, its position in producing Hosted Travel Agent programs continues to soar, with some of the most respected programs in the industry. Through dedicated resources, key partnerships and a stringent vetting process, the company continues to engage with top-performing travel sellers who are recognized for their overall contribution within specific niche categories and beyond. The company has also recognized a strong audience of “on the rise” agents who are on a path to similar status, already gaining track records for moving business forward.

These strategies have been the basis for the Specialty Travel Forums portfolio, and is new element to the Travel Agent Forums’. Bridging these diverse offerings, TravelSMG has tapped into many of these individuals to develop dynamic educational opportunities with a mentorship flair.

Details on the entire TravelSMG portfolio, can be found at

The Spring edition of the Forum, their largest, draws upwards of 1,500 independent travel agents from across the U.S. and will house a global representation of more than 300 domestic and international travel suppliers offering commissionable products/services, destinations, products/services and other key resources for the independent travel agent.

This year’s Spring edition of the Forum takes place in Las Vegas, from April 8th-April 11th at Paris Las Vegas Hotel & Casino. For information about registration, the opportunity to exhibit, and attendance visit

The Family Travel Advisor Forum is an exclusive program designed for the established travel seller within this family vacation niche, with an emphasis on multi-generation, reunions and other family group categories. This event is limited to 150 travel sellers, who are hand-selected based on a stringent qualification process. Event highlights include: one-to-one supplier meetings, peer-to-peer sessions, big stage presentations, experiential evening events, on-island experiences such as site inspections, activities and an optional post-FAM position. The Family Travel Advisor Forum will feature 65 suppliers from around the world dedicated to this important niche.

Travel agents can learn more online, and can apply for a position here:

Travel agents with questions about the hosted travel agent program, should email Lisa Marshall, Travel Agent Relations Manager at

Suppliers interested in participating in either event can contact Jennifer Fernandez, VP Events & Content by telephone at (718) 979-1952 or via email at

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