I once spotted a headline that read, “Young entrepreneur has business bean for marketing coffee.”
The article was about a ten year old “yoot”*** named Stephen who was running a three person business from his front lawn while learning about the rudiments of turning a buck. Little does he know that what he was learning will serve him well for the next 50 + years.
**** (youth/youngster) – if you haven’t seen the movie My Cousin Vinny, do yourself a favor and rent it before it goes out of distribution.)
Said the young man: “It takes a lot of hard work to show up every morning.” There are literally thousands of adults today who were apparently sick on the day this lesson was taught. FACT: Too many of today’s working class reluctantly show up for work physically, but remain in the sack mentally.
Listen to his take on customer service:
To keep customers coming back (it appears he already understands the primary purpose of a business), Stephen said he started with a business plan that included training for his three paid employees. What a novel idea! Do you mean that it is a good idea to train your people? Now this kid is miles ahead of the curve.
Get a load of this comment from the next potential Bill Gates: “Employees are expected to be nice to customers; be quick because people might be in a rush; be on time for work, and get the orders right.”
This kid is in the fifth grade and he is successfully running a business from his front lawn thanks to a few time-proven business-building principles. And you tell me how rough it is out there. Maybe all you need is a lesson or two from a 10-year old.
Let me recap before you go back to flogging your wares.
- Show up for work. (Both physically and mentally.)
- Train your employees. (On the basics, then review the basics regularly.)
- Treat your customers well. (Just as if they were the ones with the wallets in their pockets). Or for you pet lovers, “Treat your customers like dogs.”
Out of the mouth of babes. Stephen my man, I think you are my new role model.
Mike Marchev has plenty of stories, strategies and tactics to keep you on top of your game. Ask to be placed on the distribution list to receive his periodic Motivational Memo. Click Here to Join Now.
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