A few seasons back the Washington Capitols and The NY Rangers faced off for game seven in the semi-finals of the Stanley Cup Playoffs. It was all on the line. The winner moved onto the finals, while the loser went home to catch up on some Perry Mason reruns.
I tuned in with 17 minutes left in the 3rd period with the score tied, one apiece. I heard the announcer report “61 shots…Two in.” Those numbers immediately caught my attention.
The Rangers where a forecasted loser as they were down three to one in games going into the night’s game. The smart money was on the Caps.
When the game came to a conclusion in overtime, the shot on goal count rose to 72 with just three goals scored. The Rangers overcame a two game deficit and were moving on.
It took 72 attempts to successfully achieve three positive outputs. Sound familiar? Probably not, since most of you reading this article give up or quit long before that many attempts are registered with little to show for them.
I am not sure what your sales statistics look like, but I bet that you are not taking enough shots… not meeting enough prospects… not thanking enough people…not taking enough calculated risks.
To win in any game today requires a great deal of focus, effort, and persistence. You can also toss in the concept of “tenacity.”
My advice to you today: Keep on skating. Keep on shooting. Take the luck when you can but expect to score sooner or later.
Mike Marchev freely shares his experiences, strategies and observations with travel professionals in an effort to keep them on top of their game. For a complimentary copy of his 12-Word Marketing Plan send him an email at mike@mikemarchev.com.
Mike Marchev’s next business building webinar is on Friday, October 26, 2018. It will focus on the 9 Selling Strategies you can implement at once at no cost with very little effort. Click Here for details.
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