#4: Your Tone Speaks Volumes | TravelResearchOnline


#4: Your Tone Speaks Volumes

We all have our little problems and concerns. I am fully involved with mine, and quite frankly, I just don’t have the time or the interest to adopt yours as my own.

  • As a general rule, given the choice, people would prefer to be around people who appear to have their act together. On the other hand, listening to others complain, whine and cast dispersions with little thought to the consequences is not what I call a good way to spend my time. With this in mind, I would like to share with you today three things to seriously think about.


  • When speaking on the telephone you have nothing but your words and tone to convey the message you are trying to deliver. Without the aid of your body language, you have to rely heavily on the tone of your voice. What you are trying to say may not be what others are hearing.

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  • When feeling a little funky, I strongly advise you stay off the phone. (The key word here is “strongly.”) If you do decide to answer the phone, you better be good at pretending that you are feeling good. The person on the other end will not give you the benefit of the doubt. They will automatically assume that you are not excited to be hearing from them. This is the kiss of death.


  • Remember that 100% of your marketing dollars are spent for the single purpose of having someone contact you. When your phone rings, don’t blow it by sounding like you have 400 pounds of dead-weight on your shoulders. If you are up, answer the phone as usual. If you are down, count to three slowly before picking up the receiver. Remind yourself that this is “Showtime” and then do your thing.

You might want to record yourself for the next few days to hear precisely what you sound like when speaking on the phone. Be warned. Chances are it won’t be pleasant. It will however, serve as a catalyst for you to polish your incoming phone skills as they relate to your tone.

Mike Marchev
Mike Marchev is a down-to-earth motivating sales trainer, author and business coach who specializes in the travel industry. For a complimentary copy of Mike’s 12-Word Marketing Plan send him an email at mike@mikemarchev.com with the number “12” in the Subject Box. His daily column is made possible by AmaWaterways.

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