Don’t Ever Count Yourself Out | TravelResearchOnline


Don’t Ever Count Yourself Out

You all know how much I enjoy the Olympics; they are truly special times every few years. I was once watching an event that resembled cross-country skiing. And as it is only fair, when you take a group of international, world-class athletes, you put the bumper crop of superior athletes in the front – so the second tier of world-class athletes do not screw things up.

I have no problem with stacking the deck by putting the fastest guys up front. That is okay with me. The gun sounds, and like it is often the case when you have a group of world-class athletes trying to accomplish their life-long dream, somebody errs, and then more err until you have one giant err.

The guy wearing Bib #4 was one of the favorites and was smack dab in the middle of the err. And to complicate matters, competitors from all over the globe were trying to ski over him, through him, under him, and around him. This was not a pretty sight, blue skies or no blue skies. This guy, as they say in New Jersey, was %$#$%^&.

The announcers could not believe what they were seeing. This was front page news, and the not-so-good variety. This guy after years of training was pulling snow out of his ears a full 3-seconds into the race, not to mention actively dodging the pointed end of the poles from eight other competitors (Two per).

But, (and this is why I love the Olympics) while the world was feeling sorry for the mug wearing Bib #4, he had other thoughts in mind. (Oh, did I mention that after he grabbed his composure and got back on his feet, he realized that he had broken his ski during the NASCAR-type pile up?) When it rains it pours.

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When I got back to the couch after cracking another cold one to help wash down my utter disbelief of what I had just witnessed on my non-HDTV large screen Panasonic, I saw #4 go from dead last to second from dead last. He earned my admiration right then and there. But he was not finished yet. This guy had his mojo working, and soon he was third from last. I was not on the edge of my seat yet, but I was taking smaller sips of beer looking over the rim of my beer can.

Well, in the interest of time, I think you know the rest. Bib #4 was in the race and he somehow managed to finish second, earning (and I do mean earning) a silver medal after taking gas and starting the day just in front of the Zamboni Machine. (I know, I know, there are no Zamboni Machines up on the mountain.)

Olympic-Size Lesson: Hey! Do not ever count yourself out. Even after getting run over by a handful of macho Olympians wearing tights and funny hats. What ever it is you are doing in life or in business, “it ain’t over till it is over,” some Yoga Master once said. I think he also moon-lighted as a Hall-of-Famer and played for the New York Yankees. (Yogi Berra – I knew that. Do I need to explain everything?)

Now, regardless of what it is you are doing for a living, go pretend it is an Olympic Event, and start skiing (working) your little backside off. When you fall down, get up. When you are last, move up to second from last. When you break your ski, ski anyway. And do not stop until you hear the National Anthem… yours or someone else’s.


Mike Marchev
Mike Marchev is a down-to-earth motivating sales trainer, author and business coach who specializes in the travel industry. For a complimentary copy of Mike’s 12-Word Marketing Plan send him an email at with the number “12” in the Subject Box. His daily column is made possible by AmaWaterways.

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