Here are three questions to ask yourself:
1. How can I add more value to my relationships?
2. What makes me different?
3. How can I get and keep my clients attention?
The answer consists of only seven words, and I arrived at this answer having witnessed two recent events.
The first revelation came as result of meeting a man at a trade show booth. After swapping business cards, I told him that I would be getting back to him the following day. When I called him the next morning, he said the following:
”I never thought in 1-million years you would actually follow through. I thought your words were the typical sales chatter… meaningless.
What did I do that was so exceptional? I called the guy back like I said I would.
The second instance was a bit more taxing. I answered the telephone when I heard it ring. The caller said right off the bat, “So, you actually do what you say you do. You answer your own phone.”
I remember saying to myself, “You must be kidding?”
These are fundamental customer services, which have become remarkably noticeable. I am sorry to say, they have become very much a “Big Deal.”
The answer to the bulleted questions above consist of just seven works:
Do what you say you will do.
Consistently executed? Rarely.
You will find this to be easier said than done… but very much worth the effort.
Starting this week and until the end of time, do what you say you will do.
Mike Marchev is always looking for a few more proactive travel professionals to join his Sales and Marketing Club. Send for details.