Author David McNally once went on record to say, “It seems there is no tougher challenge than to accept personal responsibility for not only what we are, but also what we can be.”
When I read this quote, I immediately remembered another line from the movie producer Woody Allen. The Woodster said he had accomplished many fine things in his life, but he managed to come up short on a number of occasions. What he did not accomplish was nobody’s fault but his own. I have been sharing this quote with audiences for nearly 30 years. It is what I refer to as “A Keeper.”
Mr. Allen was given numerous opportunities to do more with his life but, according to him, he can’t blame his failures on anybody but himself.
And so it is with your business. Since you do not have to place a large investment in inventory or raw materials, you have the ideal business model to succeed. You have equal access to the planes, ships, hotels, and destinations that are available to everyone. You have equal access to a market consisting of over 7 billion people and access to the needed technology.
To accomplish your wildest dreams, all you need to do is decide if you are willing to pay the price in time and effort to (1) become visible and (2) to introduce your service to a handful of those 7 billion people.
If, for some reason, you do not succeed to the level you had in mind, chances are it is nobody’s fault but your own. Let’s net this out:
Fact: You are who you are.
Fact: You can be what you want to become.
Fact: You must decide to pay the price.
Fact: The ball is in your court.
Mike Marchev is always looking for a few more proactive travel professionals to join his Sales and Marketing Club. Send for details.
