Posts Tagged With: recommendations

There are 1 articles tagged with “recommendations” published on this site.

Here is an analogy I don’t like: “Would you like fries with that?” I dislike the analogy for any number of reasons beyond calories and cholesterol. Firstly, the analogy suggests the merits of the sales trick known as “up-selling.” It is inauthentic. If you are a consultant, you don’t up-sell. Instead, recommend. Replace “would” with “should.”

Look, friends, you are the expert here. Why on God’s green Earth would you leave insurance, a balcony view, or an amazing tour as an option? Up-sell? Why not just ask, “Would you like to enjoy yourself?” The answer is pretty clear without asking the question. Instead, recommend the best, most complete package your intelligent assessment of the client and their travel history suggests. If it is too expensive, I assure you they will let you know and you can begin to subtract elements of the plan. (Note the word “intelligent”). Read the rest of this entry »